Dhaka, Bangladesh
Storytellers, we are

Storytellers, we are

Each of us has our story. Our life with ups and downs creates an interesting story as well as a touching testimony to life. We like to tell a story. We like to listen to stories. We like to communicate with others through storytelling. Believing that storytelling is the most effective way to communicate, such a storytelling technique is largely applied to marketing, planning, and promotion in every field. With the appealing and persuasive power, creative storytelling leads us to concentrate on the topic with immersion and empathy. Publishers are fond of such stories to share with others around the world. Books tell various human stories, both informative and performative. So, the slogan on the UNESCO website for World Book Day on April 23 was "Reading is more important than ever today. Read and you will never be alone." "World Book and Copyright Day" celebrated its 25th anniversary on April 23. The first World Book Day was celebrated on April 23, 1995. This date was chosen as it was the day in 1616 when three of history's most significant writers all passed away; Miguel de Cervantes (1547-1616) who wrote "Don Quixote," William Shakespeare (1564-1616), and Inca Garcilaso de la Vega (1539-1616). World Book Day has its roots in Catalonia, an autonomous community in Spain, whose patron saint is St. George. On the feast day of St. George, it is a custom for loved ones to give a rose to their respected people who, in return, give a book as a gift. Following this tradition, some booksellers still give a rose to each client who purchases a book. So as to celebrate World Book Day this year, online initiatives such as book readings and streaming marathons were programmed due to the restrictions imposed by the COVID-19 emergency. Because of e-books, digital content and YouTube, many people were concerned about the destiny of paper books, but we still have lots of new books around. — The Korea Times

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